Boxwood Park is a collection of contemporary designed family homes set within a secluded woodland setting in Hoddesdon, Hertfordshire. This innovative scheme required a modern identity that not only reflected the architecture and landscaping but also set it apart from traditional red-brick developments. Fresh Lemon devised a modular and geometric logo device built upon a set a grid of guidelines for future identities to be generated on behalf of the developer Woollensbrook Homes.
Fresh Lemon provided onsite hoarding, website and sales brochure for Boxwood Park. The brochure featured a distinctive textured and tactile cover completed by a two-part foil finish to the logo area.